A male driver will save £500 more than a women in the same dealership according to a new study conducted by Whatcar? and the website evecars.com.
Male and female secret shoppers were sent out to get the best possible prices on a selection of five popular new cars. They were given the same script and had the same cost and detail requirements. On average men managed to get a better discount 55% of the time, while women got a better deal just 20% of the time.
Gender differences appear in all areas of transport, so it is not surprising that there are differences when buying a car. However it is still disappointing that gender makes such a significant difference to prices paid for cars and we would urge people to be aware that this can happen and to get practicing with those haggling skills.